NTE QUICK TOOLS FIRST-DOLLAR EVIDENCE CHECKLIST
Last reviewed: 2026-05-28
Production site: https://ntequicktools.pages.dev
Advertising page: https://ntequicktools.pages.dev/advertising/
Outreach planner: https://ntequicktools.pages.dev/advertising/outreach/
Closeout CSV template: https://ntequicktools.pages.dev/advertising/sponsor-campaign-closeout-template.csv

Purpose
- Use this before claiming the site has earned its first real advertising dollar.
- A lead, reply, media-kit download, pitch draft, estimated RPM, or pending invoice is not revenue by itself.
- Keep private payment records private. Do not publish receipts, tax data, bank data, account IDs, or personal identity details.

Revenue path A - Direct sponsor
- Required: sponsor identity confirmed.
- Required: destination URL checked and still safe.
- Required: creative approved under sponsor creative guidelines.
- Required: placement shows Advertisement or Sponsored before the user clicks.
- Required: IO fields completed or equivalent written agreement confirmed.
- Required: payment status is Paid, or the platform/account shows confirmed payable revenue.
- Required: campaign closeout row created in the private campaign log.
- Not enough: an interested reply, a verbal maybe, a draft creative, or an unpaid invoice.

Revenue path B - AdSense
- Required: AdSense site approval is visible in the account.
- Required: real publisher client is configured, not a placeholder.
- Required: ad unit slots are configured.
- Required: ads.txt contains the real publisher line.
- Required: AdSense report shows estimated earnings above zero for the site.
- Required: first-dollar amount and date are logged in the private campaign closeout CSV.
- Not enough: an approved account without impressions, a visible placeholder, or a script tag without earnings.

Revenue path C - Affiliate
- Required: affiliate account or program approval is real.
- Required: affiliate disclosure is visible near the placement or in the relevant policy page.
- Required: destination URL and offer are still safe and not official-looking.
- Required: network dashboard shows commission, sale, lead, or confirmed payable amount.
- Required: campaign closeout row created in the private campaign log.
- Not enough: an affiliate application, a click, or an unverified pending application.

Public claim rules
- Do not claim traffic, impressions, CTR, conversion, revenue, sponsor, partner, or endorsement unless there is current evidence.
- Do not call a brand a sponsor until payment or a signed/confirmed campaign exists.
- Do not call the site official, authorized, endorsed, partnered, or developer-verified.
- Do not publish private advertiser emails, receipts, tax data, personal data, account IDs, or payment details.

Minimum private closeout record
- revenueSource
- brandOrNetwork
- placementUrl
- disclosureLabel
- campaign window or report date
- amount in USD or original currency
- payment / estimated / payable status
- creative and safety review status
- analytics or network evidence held privately

Stop conditions
- Stop if the advertiser asks for hidden labeling.
- Stop if the creative impersonates the game or official support.
- Stop if the offer involves fake codes, fake rewards, account selling, cheats, unsafe top-up, or malware.
- Stop if the revenue claim cannot be supported by a private account record.